🪴 Ways startups get first 100 customers

and how to get them to stay..

Getting to your first 100 early users shows your idea has legs. These customers give feedback, spread the word, and help you fix what’s broken before you start scaling.

For B2C, it’s about making something that feels exciting or useful. For B2B, it’s about solving a problem so painful they’ll pay to fix it. Either way, you’re selling a story that makes them want in.

But what are some of the common (and proven) ways that you can get to the first 100?